Last Updated: February 5, 2026

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This Privacy Policy describes how Disro Inc. (“Disro,” “we,” “us,” or “our”) collects, uses, discloses, and protects your personal information when you visit our website at disro.com (the “Site”) and use our AI visibility, catalog enrichment, and AI shopping assistant platform and related services (collectively, the “Services”). By accessing or using our Services, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Information You Provide to Us

• Account Information: When you create an account, join our waitlist, or subscribe to our Services, we collect your name, email address, company name, job title, and billing information.
• Customer Content: Data you submit through the Services, including website URLs, domain information, product catalog data, brand assets, and any content you provide for analysis or enrichment.
• Communications: When you contact us for support, provide feedback, or otherwise communicate with us, we collect the content of those communications.
• Payment Information: Billing details and payment card information processed through our third-party payment processor (e.g., Stripe). We do not directly store full payment card numbers.

1.2 Information Collected Automatically

• Usage Data: Information about how you interact with our Services, including pages visited, features used, actions taken, timestamps, and session duration.
• Device and Browser Information: IP address, browser type and version, operating system, device identifiers, screen resolution, and language preferences.
• Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and similar technologies to collect information about your browsing activity. See Section 6 for more details.
• Log Data: Server logs that record requests made to our servers, including referring URLs, access times, and error logs.

1.3 Information from Third-Party Sources

• Integration Partners: When you connect third-party platforms (e.g., Shopify, WooCommerce, Magento, Salesforce, Oracle) to our Services, we receive product catalog data, order information, and other data necessary to provide our Services.
• AI and LLM Platforms: We collect publicly available data from AI engines such as ChatGPT, Google AI, Perplexity, Claude, Gemini, Grok, Copilot, DeepSeek, Mistral AI, and Meta Llama to provide visibility analytics and competitive benchmarking.
• Analytics Providers: We may receive aggregated analytics data from third-party services we use to understand how our Services are used.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Provide, maintain, and improve our Services, including AI visibility tracking, catalog enrichment, and our AI shopping assistant features.
• Analyze your brand’s visibility across AI search engines and generate actionable recommendations.
• Process and enrich your product catalog data to improve AI discoverability.
• Process transactions and send related information, including purchase confirmations and invoices.
• Send you technical notices, updates, security alerts, and support messages.
• Respond to your comments, questions, and requests, and provide customer service.
• Monitor and analyze trends, usage, and activities in connection with our Services.
• Detect, investigate, and prevent fraudulent transactions and other illegal activities.
• Personalize and improve your experience with the Services.
• Comply with legal obligations and enforce our Terms of Service.

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: We share information with third-party vendors who perform services on our behalf, such as payment processing (Stripe), cloud hosting, analytics, email delivery, and customer support tools. These providers are contractually obligated to protect your information and use it only for the services they provide to us.
• Integration Partners: When you connect third-party ecommerce platforms or other services, we share data as necessary to facilitate the integration and provide our Services.
• AI and LLM Analysis: To provide our AI visibility Services, we may submit queries to third-party AI platforms. We do not share your personally identifiable information with these platforms as part of our analysis.
• Business Transfers: In connection with a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.
• Legal Requirements: We may disclose information if required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Disro, our users, or others.
• With Your Consent: We may share information with your consent or at your direction.

4. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with our Services. We may also retain and use your information as necessary to comply with legal obligations, resolve disputes, enforce our agreements, and for legitimate business purposes. When we no longer need your personal information, we will securely delete or anonymize it.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit and at rest, access controls, regular security assessments, and secure coding practices. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We use the following types of cookies and similar technologies:

• Essential Cookies: Required for the operation of our Services, such as session management and authentication.
• Analytics Cookies: Help us understand how visitors interact with our Services by collecting and reporting information anonymously (e.g., Google Analytics).
• Functional Cookies: Enable enhanced functionality and personalization, such as remembering your preferences.
• Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness.

You can manage your cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of our Services.

7. Your Rights and Choices

7.1 Access and Portability

You may request access to the personal information we hold about you and receive a copy of your data in a structured, commonly used format.

7.2 Correction

You may request that we correct inaccurate or incomplete personal information.

7.3 Deletion

You may request that we delete your personal information, subject to certain legal exceptions.

7.4 Opt-Out of Marketing

You may unsubscribe from marketing communications at any time by clicking the “unsubscribe” link in our emails or contacting us directly.

7.5 Do Not Track

Our Services do not currently respond to “Do Not Track” browser signals.

To exercise any of these rights, please contact us at privacy@disro.com.

8. International Data Transfers

Your information may be transferred to, stored, and processed in countries other than your country of residence, including the United States and Canada. These countries may have data protection laws that differ from those in your jurisdiction. We take appropriate safeguards to ensure your information remains protected in accordance with this Privacy Policy, including the use of Standard Contractual Clauses where applicable.

9. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have the right to: (a) know what personal information we collect, use, and disclose about you; (b) request deletion of your personal information; (c) opt-out of the sale or sharing of your personal information (we do not sell personal information); and (d) non-discrimination for exercising your privacy rights. To exercise these rights, contact us at privacy@disro.com.

10. European Data Subject Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR), including the right to access, rectification, erasure, restriction of processing, data portability, and objection. Our legal bases for processing include consent, contractual necessity, legitimate interests, and compliance with legal obligations. You also have the right to lodge a complaint with your local data protection authority.

11. Children’s Privacy

Our Services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will take steps to delete that information promptly. If you believe we have collected information from a child, please contact us at privacy@disro.com.

12. Third-Party Links

Our Services may contain links to third-party websites, applications, or services that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by posting the updated policy on this page with a revised “Last Updated” date. We may also notify you via email or through the Services. Your continued use of the Services after any changes constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

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Disro Inc.

Email - fg@disro.com

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